personality that can be replicated
A UI dashboard that at first glance felt easy and fun to use, along with custom character illustrations, were both key components of the visual presentation. The characters appealed to the student target audience and lent a playful element to the UI. In testing, the characters and simple dashboard presentation resonated with students as a more intelligible way to engage with subject matter that was often presented with an overwhelming amount of text and very few visuals. While the characters added personality and approachability to the UI, they were also required to be easily reproduced for additional modules. As a final deliverable, modular “character kits” were created for easy reproduction in new modules.